A carregar...

Campaigning on the Internet: 2008 Presidential General Election Candidate Webpage

The Internet is becoming an increasingly important component of political campaigns. This study employed content analysis to apply Functional Theory and Issue Ownership Theory to Obama’s and McCain’s presidential candidate webpages in the 2008 campaign. Acclaims (92%) were more common than attacks (...

ver descrição completa

Na minha lista:
Detalhes bibliográficos
Main Authors: William L. Benoit, Mark Glant, Leslie Rill
Formato: Artigo
Idioma:Inglês
Publicado em: Hungarian Communication Studies Association 2016-12-01
Colecção:KOME: An International Journal of Pure Communication Inquiry
Assuntos:
Acesso em linha:http://komejournal.com/files/KOME_WB%202008.pdf
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!