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Scenario Building of Global Business Network
The main purpose of this paper is designing the market future scenarios of Mahan Sepahan Steel Company. In order to design scenarios the method of Global Business Network (GBN) is used to construct scenarios. This method is based on the uncertainty and the most common scenario building in the world...
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| Main Authors: | , , |
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| Formato: | Artigo |
| Idioma: | Persa |
| Publicado em: |
Iran Strategic Management Society
2014-02-01
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| Colecção: | مطالعات مدیریت راهبردی |
| Assuntos: | |
| Acesso em linha: | http://www.smsjournal.ir/article_88781_3f5e763aee6f37a33a8f5abfa287d038.pdf |
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