The role of foresight in bridging the gap between trends and customer experiences
Abstract Anticipating trends and adapting strategies to navigate an increasingly dynamic and complex business environment are essential for organisational success. This paper explores key challenges in effective decision-making, with a focus on integrating foresight practices into strategy and leade...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado: |
SpringerOpen
2025-07-01
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| Series: | European Journal of Futures Research |
| Assuntos: | |
| Acceso en liña: | https://doi.org/10.1186/s40309-025-00256-6 |
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