INSTITUTIONAL DISTINCTIVENESS; THE ROLE OF UNIQUE SELLING PROPOSITIONS IN EDUCATIONAL MARKETING
This study explores the important aspects of the uniqueness of educational institutions through the concept of Unique Selling Propositions (USP) in the context of effective marketing. Using a qualitative approach, this study aims to explore how a well-defined USP can serve as a differentiation tool...
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| Glavni autor: | |
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| Format: | Artigo |
| Jezik: | Inglês |
| Izdano: |
Nurul Jadid University, Islamic Faculty
2024-07-01
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| Serija: | Pedagogik: Jurnal Pendidikan |
| Teme: | |
| Online pristup: | https://ejournal.unuja.ac.id/index.php/pedagogik/article/view/8673 |
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