Territorial image resources in the media communications sphere of concept of the region
The authors consider the systemically important sphere of concept media image of the region on the example of the Republic of Mordovia. The article contains a content analysis of positive and negative markers of everyday life, which influence the formation of the image of the region. Marketing tools...
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| Hlavní autoři: | , , |
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| Médium: | Artigo |
| Jazyk: | Inglês |
| Vydáno: |
Chelyabinsk State University
2021-12-01
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| Edice: | Динамика медиасистем |
| Témata: | |
| On-line přístup: | https://dynamicsmedia.ru/index.php/dm/article/view/39 |
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