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Firm’s Innovation Expectation, Potential and Actions: Impressions on the Japanese Videogame Console Market

Under the theoretical developments proposed by the Theory of the Firm, it is possible to understand the firm as the primary site for innovation. Innovation effort is justified by the need to generate solutions which should be validated in the market. This market validation process enables one to ide...

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Detalhes bibliográficos
Principais autores: Paulo Antônio Zawislak, Fabiano Larentis, Cassio B. Machado, Alexandre M. Andrade
Formato: Artigo
Idioma:Inglês
Publicado em: Universidad Alberto Hurtado 2009-12-01
coleção:Journal of Technology Management & Innovation
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Acesso em linha:https://www.jotmi.org/index.php/GT/article/view/499
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