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Repurchase Intention Based On E-Service Quality And Customer Trust At Three Top Brand E-Commerce Indonesia

E-commerce is of particular concern to the shopping culture in Indonesia. However, there are weaknesses such as inconsistent product quality, high shipping costs, and fraud, so e-commerce has significant obstacles to attracting customers' interest in buying again. This research analyzes customer rep...

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Principais autores: Sherli Junianingrum, Nanang Apriliyanto, Lukman Zaini Abdullah
Format: Artigo
Sprog:Inglês
Udgivet: LPPM Institut Syariah Negeri Junjungan (ISNJ) Bengkalis 2023-12-01
Serier:Iqtishaduna: Jurnal Ilmiah Ekonomi Kita
Fag:
repurchase intention
e-quality service
customer trust
e-commerce
Online adgang:https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/1513
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