Membangun e-Loyality dan e-Satisfaction Melalui e-Service Quality Pengguna Goride Kota Semarang
This study aims to analyze the direct and indirect effects of E-Service Quality on E-Loyalty, and the effect of E-Satisfaction o E-Loyalty on the use of Goride in the city of Semarang. The population in this study is GoRide users in the city of Semarang. The sampling method is accidental sampling an...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Indonésio |
| Publicado em: |
Universitas Medan Area
2020-05-01
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| coleção: | JKBM (Jurnal Konsep Bisnis dan Manajemen) |
| Assuntos: | |
| Acesso em linha: | https://ojs.uma.ac.id/index.php/bisman/article/view/3795 |
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