Theory of Planned Behavior to Analyze the Intention to Use the Electronic Money
This study aimed to analyze the knowledge, attitude, and purchase intention on electronic money among undergraduate students approached by the Theory of Planned Behavior (TPB). The study involved 100 undergraduate students of Bogor Agricultural University (IPB) which were selected randomly. The des...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University
2016-08-01
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| coleção: | Journal of Consumer Sciences |
| Assuntos: | |
| Acesso em linha: | https://journal.ipb.ac.id/index.php/jcs/article/view/12646 |
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