Lighting the participatory spark? The role of social media influencers in initiating political participation

The role of social media influencers is often limited to the realm of consumer behaviour. However, recently, their role in the sphere of political communication has become a new topic of interest. In this article, we focus on how political influencer content is perceived by Finnish social media user...

Ausführliche Beschreibung

Bibliografische Detailangaben

Hauptverfasser:	Reinikainen Hanna, Borchers Nils S., Suuronen Aleksi, Strandberg Kim
Format:	Artigo
Sprache:	Inglês
Veröffentlicht:	Sciendo 2025-03-01
Schriftenreihe:	Nordicom Review
Schlagworte:	social media influencers political participation political interest engagement moderated mediation
Online-Zugang:	https://doi.org/10.2478/nor-2025-0002
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