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Unveiling Spiritual and Cultural Narratives in Tourism: A Thematic Analysis

In a complex geopolitical context, Iran utilizes its rich spiritual and cultural heritage as a fundamental element of its tourism strategy to convey a sophisticated national identity. This research utilizes a qualitative thematic analysis based on Braun and Clarke’s six-step framework, analyzing off...

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Principais autores: Mohammad Hossein Foroozanfar, Amir Abbas Najafipour, Farzaneh Haghighat ghahfarokhi, Majid Heidari
Format: Artigo
Sprog:Inglês
Udgivet: University of Science and Culture 2025-07-01
Serier:International Journal of Tourism, Culture and Spirituality
Fag:
spiritual tourism
cultural narratives
iran
thematic analysis
heritage politics
soft power
Online adgang:https://ijtcs.usc.ac.ir/article_227157_3c5325f17e18cb21dfe0984618e3171c.pdf
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