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Muslim tourist perceived value as determinant on destination brand loyalty

Purpose—This study investigates the attributes of Muslim tourist perceived value as a determinant of destination brand loyalty. This is also related to the discussion in the literature on tourist loyalty, which is still unclear, especially in the context of Halal tourism. Methodology/Design/Appro...

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Главные авторы: Supriono, Sudarmiatin, Ery Tri Djatmika, Agus Hermawan
Формат: Artigo
Язык:Inglês
Опубликовано: Faculty of tourism and hospitality management 2024-09-01
Серии:Tourism and Hospitality Management
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Online-ссылка:https://thm.fthm.hr/images/issues/vol30no3/9_Supriono_Sudarmiatin_Djatmika_Hermawan
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