Modern marketing approach: Concept of viral marketing
Today, viral marketing is one of the most effective forms of marketing and it can be used to raise awareness about the product/service of a specific company. This type of marketing thrives in a modern environment, where final users (buyers/clients) dominate by spreading messages within themselves. B...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Union of Engineers and Technicians of Serbia
2017-01-01
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| coleção: | Tehnika |
| Assuntos: | |
| Acesso em linha: | http://scindeks-clanci.ceon.rs/data/pdf/0040-2176/2017/0040-21761706910M.pdf |
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