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O BALANCED SCORECARD COMO FERRAMENTA DE GESTÃO ESTRATÉGICA EM UMA UNIVERSIDADE FEDERAL

The study’s aim is to structure a Balanced Scorecard for the Department of Accounting Sciences of Federal University of Santa Catarina, whose purpose is to align a business area (CCN) with the strategies defined by the corporation (UFSC). To prepare the BSC we depart from the information contained i...

Ausführliche Beschreibung

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Bibliografische Detailangaben
Hauptverfasser: Fernando Richartz, Letícia Meurer Krüger, Altair Borgert, Sergio Murilo Petri
Format: Artigo
Sprache:Espanhol
Veröffentlicht: Universidade Federal de Santa Catarina 2012-01-01
Schriftenreihe:Revista Gestão Universitária na América Latina
Schlagworte:
Online-Zugang:http://www.redalyc.org/articulo.oa?id=319327516002
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