The effect of COVID-19 on small retail
This paper aims to assess the effect of COVID-19 on small retail businesses in Alice Town, South Africa. The research methodology utilized includes the interpretivism paradigm, an exploratory research design and a qualitative research approach. The population included small business retail owners an...
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| Autors principals: | , |
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| Format: | Artigo |
| Idioma: | Inglês |
| Publicat: |
Institute of Marketing Management Graduate School
2020-12-01
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| Col·lecció: | The Retail and Marketing Review |
| Matèries: | |
| Accés en línia: | https://retailandmarketingreview.co.za/wp-content/uploads/2021/09/RMR16_3_48-57.pdf |
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