Evolution of afro-descendant representation in print advertising between 2001 and 2015 and Estatuto da Igualdade Racial de 2010: A Systematic Review

Beyond its business importance, advertising plays an important sociocultural role by serving as a vehicle for disseminating values, attitudes, stereotypes and ideologies such as racism, but there is still a lack of studies integrating publicity and racism. This exploratory study investigates the ev...

Ausführliche Beschreibung

Bibliografische Detailangaben

1. Verfasser:	Roberto Mauro Santos
Format:	Artigo
Sprache:	Inglês
Veröffentlicht:	Aarhus University 2018-10-01
Schriftenreihe:	Brasiliana: Journal for Brazilian Studies
Schlagworte:	Afro-descendants in advertising. Racism in advertising. Sub-representation. Stereotyping. White normativity. Advertising racial segregation
Online-Zugang:	https://tidsskrift.dk/bras/article/view/97133
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