ON RESEARCHING THE GENRE OF BUSINESS PRESENTATION IN THE LIGHT OF ACTUAL PROBLEMS OF BUSINESS LINGUISTICS

The paper discusses the problems of researching business presentation as new genre of business communication. Studying of this genre corresponds to the business linguistics perspective – the actual interdisciplinary direction of modern linguistics focused on studying of various formats of communicat...

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書誌詳細

フォーマット:	Artigo
言語:	Inglês
出版事項:	Kemerovo State University 2016-04-01
シリーズ:	Вестник Кемеровского государственного университета
主題:	business presentation business discourse business communication presentation speech influence speech communication
オンライン･アクセス:	https://vestnik.kemsu.ru/jour/article/view/1888
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