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Transmedia Critical| Transmedia Appropriation and Socialization Processes Among German Adolescents

Recent scholarly discourse about convergence and media developments related to transmedia phenomena has focused on economic and media-centered perspectives. Much work has been done by gathering data about and analyzing innovative marketing strategies in the media industry. These efforts have provide...

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Bibliographic Details
Main Author: Maren Würfel
Format: Artigo
Language:Inglês
Published: USC Annenberg Press 2014-08-01
Series:International Journal of Communication
Subjects:
Online Access:https://ijoc.org/index.php/ijoc/article/view/2698
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