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Understanding users’ behavioral intention to use artificial intelligence for personal financial management: an innovation diffusion theory approach

The purpose of this study is to investigate the factors that influence users’ behavioral intentions to adopt Artificial Intelligence for personal financial management using an Innovation Diffusion Theory (IDT) framework. An analysis of empirical data collected from 246 users is conducted using Parti...

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Principais autores: Muhammed JISHAM, Selvaraj VANITHA, Abin JOHN
Formato: Artigo
Idioma:Inglês
Publicado em: General Association of Economists from Romania 2024-09-01
coleção:Theoretical and Applied Economics
Assuntos:
Acesso em linha: http://store.ectap.ro/articole/1764.pdf
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