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THE INFLUENCES OF PUBLIC RELATIONS AND CRISIS MANAGEMENT IN THE BUSINESS SECTOR: A CASE STUDY IN THE REPUBLIC OF NORTH MACEDONIA

The subject of this research is the preparedness of companies in terms of crisis management under the conditions of various endogenous and exogenous factors, such as economic growth, new technologies, the Internet, media, social media, as well as unfair competition. That being said, the purpose of...

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Autor principal: Liljana SILJANOVSKA
Formato: Artigo
Idioma:Inglês
Publicado em: Association of Scientists and Intellectuals of Kosovo 2022-08-01
coleção:Prizren Social Science Journal
Assuntos:
Acesso em linha:https://prizrenjournal.com/index.php/PSSJ/article/view/344
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