Presenting a Customer-Centric Digital Value Creation Model for the Insurance Industry in the Digital Economy
Purpose: This study aims to develop a comprehensive model for digital value creation for customers in the insurance industry within the context of the digital economy. It seeks to identify key factors, strategies, and outcomes associated with digital transformation in insurance, addressing gaps in t...
Gorde:
| Egile Nagusiak: | , , , |
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| Formatua: | Artigo |
| Hizkuntza: | Inglês |
| Argitaratua: |
Allameh Tabataba'i University Press
2025-07-01
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| Saila: | International Journal of Digital Content Management |
| Gaiak: | |
| Sarrera elektronikoa: | https://dcm.atu.ac.ir/article_19240_930deb1b8abe44b5774ce2464ac1a44e.pdf |
| Etiketak: |
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