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The effect of marketing capabilities on the financial performance of export companies

.Exporting is one of the most attractive methods of entering foreign markets for small and medium-sized companies. What is important among these is to examine the factors affecting exports and determine the important variables and then make appropriate policies based on the results of the research a...

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Detalhes bibliográficos
Principais autores: zohreh khajeh saeed, Jalal sattarii
Formato: Artigo
Idioma:Persa
Publicado em: Research Center of Resource Management Studies and Knowledge-Based Business 2023-09-01
Colecção:رویکرد‌های نوین در مدیریت و بازاریابی
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Acesso em linha:https://www.jnamm.ir/article_182305_40af586f1b7b8e6c55e2d24ee15a6139.pdf
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