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Analysis of consumption preference characteristics of Baijiu products based on online comments

In the context of e-commerce, the online sales market is highly competitive, so it is crucial to accurately grasp consumer preferences for marketing management. In this study, consumption preference characteristics were explored through Latent Dirichlet Allocation (LDA) model with word frequency, wo...

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Autor principal: LIU Xuling, SHEN Shichen, YANG Fang, LIU Jiajie, YANG Mingming, GUO Zhirong, GULINUER·Abudiaini
Formato: Artigo
Idioma:Inglês
Publicado em: Editorial Department of China Brewing 2026-02-01
coleção:Zhongguo niangzao
Assuntos:
Acesso em linha:https://manu61.magtech.com.cn/zgnz/fileup/0254-5071/PDF/0254-5071-2026-45-2-317.pdf
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