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Predicting Analysis of User’s Interest from Web Log Data in e-Commerce using Classification Algorithms

The accelerated development of e-commerce has been a concern for business people. Business people should be able to gain customer interest in a variety of ways so that their companies can compete with others.  Analyzing click-flow data will help organizations or firms assess customer loyalty, provi...

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Bibliografski detalji
Glavni autori: Saucha Diwandari, Ahmad Tri Hidayat
Format: Artigo
Jezik:Inglês
Izdano: Universitas Indonesia 2022-02-01
Serija:Jurnal Ilmu Komputer dan Informasi
Teme:
Online pristup:https://jiki.cs.ui.ac.id/index.php/jiki/article/view/1024
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