The Role of Communication Management in Strengthening Organisational Culture

This study explores the interdependence between communication management and organisational culture, highlighting the fact that a strong culture cannot exist without coherent information flows. Communication management is not merely the transfer of data, but rather the strategic process through...

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Autore principale:	Elena BÎRSAN
Natura:	Artigo
Lingua:	Inglês
Pubblicazione:	Galati University Press 2026-06-01
Serie:	ACROSS
Soggetti:	culture organisational culture poor communication management communication management
Accesso online:	https://gup.ugal.ro/ugaljournals/index.php/across/article/view/10132
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