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SELF-MONITORING DAN IMPULSIVE BUYING PRODUK KOSMETIK DI KALANGAN MAHASISWI: STUDI KORELASI

ABSTRACT Background: Female students as late teens are individuals who have the tendency to do impulsive buying or spontaneous buying. In making purchases, female students are easily influenced which made them buy items that are popular in their social environment. This is related to high self-moni...

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Autors principals: Milazia Putri, Intan Dewi Kumala, Risana Rachmatan, Arum Sulistyani
Format: Artigo
Idioma:Inglês
Publicat: Lentera Kaji 2023-03-01
Col·lecció:Journal of Community Mental Health and Public Policy
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Accés en línia:https://cmhp.lenterakaji.org/index.php/cmhp/article/view/94
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