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Determining Promotional Package Recommendations Using the Frequent Pattern Growth Algorithm at The Java Cafe

Data analysis and processing is very important to support business development. One example is The Javanese Café which requires analysis and processing to determine promotional menu package recommendations. To carry out data analysis and processing, of course you need technology to make these activi...

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Principais autores: Samsinar Samsinar, Dwi Astuti
Formato: Artigo
Idioma:Inglês
Publicado em: LPPM ISB Atma Luhur 2023-11-01
coleção:Jurnal Sisfokom
Assuntos:
data mining
association rule
fp-growth
crisp-dm
purchase pattern
Acesso em linha:http://jurnal.atmaluhur.ac.id/index.php/sisfokom/article/view/1904
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