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PRICING STRATEGIES – ASPECTS, TYPES AND CHARACTERISTICS

Companies that want to maximize their profits must decide on several elements that influence this aspect. An important role is pricing the product or service offered by the company. In determining the best price for the product, management must take into account several factors such as cost / u...

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Detalles Bibliográficos
Principais autores: Căruntu Roxana Corina, Căruntu Andreea Laura
Formato: Artigo
Idioma:Inglês
Publicado: Academica Brâncuşi 2011-09-01
Series:Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie
Assuntos:
Acceso en liña:http://www.utgjiu.ro/revista/ec/pdf/2011-03/23_ROXANA_CORINA_CARUNTU.pdf
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