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Once bitten, twice shy: experienced regret and non-adaptive choice switching

When a good decision leads to a bad outcome, the experience of regret can bias subsequent choices: people are less likely to select the regret-producing alternative a second time, even when it is still objectively the best alternative (non-adaptive choice switching). The first study presented herein...

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Autori principali: Francesco Marcatto, Anna Cosulich, Donatella Ferrante
Natura: Artigo
Lingua:Inglês
Pubblicazione: PeerJ Inc. 2015-06-01
Serie:PeerJ
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Accesso online:https://peerj.com/articles/1035.pdf
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