Google analytics of a pilot study to characterize the visitor website statistics and implicate for enrollment strategies in Medical University

Abstract Background Taiwan’s colleges and universities are struggling to maintain their student enrollment rates owing to the declining fertility rate. Focusing on students in higher education programs, this study aims to analyze online behavioral patterns for university departmental websites and ac...

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Hlavní autoři:	Szu-Chieh Chen, Thomas Chang-Yao Tsao, Ko-Huang Lue, Yafang Tsai
Médium:	Artigo
Jazyk:	Inglês
Vydáno:	BMC 2020-12-01
Edice:	BMC Medical Education
Témata:	Google analytics Higher education Web performance Enrollment Institutional research (IR)
On-line přístup:	https://doi.org/10.1186/s12909-020-02373-1
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