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Evaluation of CSR Management "Synergy: Rising Together" to Increase SMEs Literacy

PT Angkasa Pura Logistics (APLog) Public Relation divisions launched the "Synergy: Rising Together with SMEs" CSR program to improve SMEs financial management, digital marketing, and Indonesian National Standards (SNI). However, the program lacks clear success indicators and does not fully address t...

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Autor principal: Muhammad Hafiz Nurul Haqqi
Formato: Artigo
Idioma:Inglês
Publicado em: Program Studi Ilmu Komunikasi Universitas Syiah Kuala 2024-12-01
coleção:JKG (Jurnal Komunikasi Global)
Assuntos:
corporate social responsibility
evaluasi program
pengembangan umkm, pemulihan pasca-covid
public relations strategy
post-covid recovery
program evaluation
smes development
strategi hubungan masyarakat
tanggung jawab sosial perusahaan,
Acesso em linha:https://jurnal.usk.ac.id/JKG/article/view/41606
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