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Self-Consciousness in Online Shopping Behavior

Self-consciousness can be considered as the internal disposition to direct attention to oneself. This dispositional tendency can be focused on private aspects of the self, but also on public characteristics of the individual. We examine self-consciousness in online consumer behavior. This concept ha...

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Bibliographic Details
Main Authors: Luis Miguel López-Bonilla, Borja Sanz-Altamira, Jesús Manuel López-Bonilla
Format: Artigo
Language:Inglês
Published: MDPI AG 2021-03-01
Series:Mathematics
Subjects:
Online Access:https://www.mdpi.com/2227-7390/9/7/729
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