The impact of online marketing on tourists' visit intention: Mediating roles of trust
Purpose: Making social media the landscape of travel decision-making has a significant transformation, and become adept at catering to the specific needs and preferences of travelers. This study examined the impact of online marketing on tourists’ visit intention: mediating roles of trust. The study...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
International Hellenic University
2024-12-01
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| coleção: | Journal of Tourism, Heritage & Services Marketing |
| Assuntos: | |
| Acesso em linha: | https://zenodo.org/records/14515259/files/10-2-2.pdf?download=1 |
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