‘Reatlemania’: new fan opportunities through Paul McCartney’s solo activities between 2018 and 2022
This article considers the re-emergence of Beatles fandom, here labelled ‘Reatlemania’, in the past five years, galvanized in particular through Paul McCartney’s solo material and promotional events. Since their dissolution in 1970, a number of significant media campaigns have occurred that have inv...
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| Natura: | Artigo |
| Lingua: | Inglês |
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Liverpool University Press
2023-09-01
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| Serie: | Journal of Beatles Studies |
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| Accesso online: | http://www.liverpooluniversitypress.co.uk/doi/10.3828/jbs.2023.4 |
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