Formation of Components of the Marketing Information System for Agricultural Products Using Big Data Methods
Big data is a source of innovation. Big data helps companies in various fields move towards digital transformation. The purpose of the article is to reveal the possibilities of using big data methods in marketing agricultural products to increase production efficiency, support the agricultural econo...
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| Autori principali: | , |
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| Natura: | Artigo |
| Lingua: | Inglês |
| Pubblicazione: |
Institute of Accounting and Finance
2023-09-01
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| Serie: | Облік і фінанси |
| Soggetti: | |
| Accesso online: | http://www.afj.org.ua/pdf/1015-formuvannya-komponentiv-marketingovoi-informaciynoi-sistemi-dlya-silskogospodarskoi-produkcii-za-dopomogoyu-metodiv-big-data.pdf |
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