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Marketing Campaign for Sports Clubs. Case study: Archery Club Saga

Over the years, along with the technological development and the migration of numerous activities from the offline to the online, we have come to live in a world where sedentarism prevails. In this context, now more than ever, sport has an essential role in the harmonious development of the young ge...

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Autors principals: Malina-Simona Mihalcea, Mihaela Constantinescu, Alexandru Ion Olteanu
Format: Artigo
Idioma:Inglês
Publicat: The Bucharest University of Economic Studies Publishing House 2022-11-01
Col·lecció:Journal of Emerging Trends in Marketing and Management
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Accés en línia:http://www.etimm.ase.ro/RePEc/aes/jetimm/2022/ETIMM_V01_2022_25.pdf
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