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Sentiment Analysis on WeTV Application Reviews Using Naïve Bayes: A Study of Preprocessing, Balancing, and Model Performance

This study investigates the application of the Naïve Bayes classification algorithm for sentiment analysis of user-generated reviews on the WeTV application available on the Google Play Store. A structured methodology was employed, consisting of data scraping, sentiment labeling based on heuristics,...

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Detalhes bibliográficos
Principais autores: Wilis Brawijaya, Khothibul Umam, Siti Nur'aini, Maya Rini Handayani
Formato: Artigo
Idioma:Inglês
Publicado em: Program Studi Sistem Informasi, Universitas Islam Negeri Raden Fatah Palembang 2025-06-01
coleção:Jurnal Sistem Informasi
Assuntos:
Acesso em linha:https://jurnal.radenfatah.ac.id/index.php/jusifo/article/view/27925
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