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Analisis Sentimen Sunscreen Azarine dengan Naïve Bayes di Toko Aneka Kosmetik Kupang pada Marketplace Shopee

Advancements in information and communication technology have changed the way customers shop and share experiences through reviews. Marketplaces like Shopee allow customers to rate products through reviews, making sentiment analysis crucial for understanding consumer perceptions. The Naïve Bayes alg...

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Principais autores: Adriana Yohana Sain, Sebastianus Adi Santoso Mola, Arni Yusfin Huan, Inggi Rosina Nomleni
Format: Artigo
Sprog:Indonésio
Udgivet: STMIK Palangkaraya 2025-03-01
Serier:Jurnal Saintekom
Fag:
sentiment analysis
reviews
azarine sunscreen
naïve bayes classifier
Online adgang:https://ojs.stmikplk.ac.id/index.php/saintekom/article/view/783
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