Circular packaging innovation from business and consumer perspectives: Desirable directions for innovation in small and medium-sized enterprises
Purpose: The aim of the paper is to identify desirable circular packaging innovations for fast-moving consumer goods in small and medium-sized enterprises. Methodology: We carried out two quantitative surveys among 60 enterprises and 200 consumers in two separate phases. The data were processed by e...
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| Principais autores: | , , |
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| Format: | Artigo |
| Sprog: | Inglês |
| Udgivet: |
Faculty of Economics and Business in Osijek
2025-01-01
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| Serier: | Ekonomski Vjesnik |
| Fag: | |
| Online adgang: | https://hrcak.srce.hr/file/494006 |
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