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Environment attitudes and social influence of sustainable practices: a study on consumer behaviour in Zimbabwe

Abstract This article examines the relationship between environmental attitudes, social influence and consumer behaviour towards sustainable practices in Zimbabwe. This study used a pragmatic approach combining descriptive and exploratory research designs to collect and analyse data on environmental...

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Bibliografische gegevens
Hoofdauteurs: Reason Masengu, Patson Chawuruka, Chenjerai Muchenje
Formaat: Artigo
Taal:Inglês
Gepubliceerd in: SpringerOpen 2025-04-01
Reeks:Future Business Journal
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Online toegang:https://doi.org/10.1186/s43093-025-00499-6
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