The Influence of Product Quality, Price, and Promotion on Purchasing Decisions for Hybrid Chicken Eggs at CV Maju Jaya Karya Bersama in Ketapang Regency

This study examines the factors influencing purchasing decisions for hybrid chicken eggs at CV Maju Jaya Karya Bersama in Ketapang Regency. The study focuses on three main factors: product quality, price, and promotion, and investigates how these elements affect consumer behavior. The primary objec...

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Bibliografiset tiedot

Päätekijät:	Azhar Mahendra, Sukardi Sukardi
Aineistotyyppi:	Artigo
Kieli:	Inglês
Julkaistu:	Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-05-01
Sarja:	Indonesian Interdisciplinary Journal of Sharia Economics
Aiheet:	Product Quality, Price, Promotion, Purchasing Decisions
Linkit:	https://e-journal.uac.ac.id/index.php/iijse/article/view/6780
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