Who visits cathedrals? The science of cathedral studies and psychographic segmentation

This study applied psychographic segmentation theory to explore the psychological type profile of 1082 visitors to four cathedrals (three in England and one in Wales) and to set this profile alongside the published national normative data. Data provided by the Francis Psychological Type Scales demon...

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Principais autores:	Leslie J. Francis, Simon Mansfield
格式:	Artigo
语言:	Africânder
出版:	AOSIS 2022-07-01
丛编:	HTS Teologiese Studies/Theological Studies
主题:	psychological type psychographic segmentation cathedral studies visitor experience tourism studies heritage studies
在线阅读:	https://hts.org.za/index.php/hts/article/view/7571
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