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Reference groups as external influence in choosing a private higher education institution

Private Higher Education Institutions (PHEIs) play a crucial role in South Africa as there is a growing need for higher education. However, these institutions face numerous challenges in the current tough economic climate. This qualitative research aimed to investigate the influence of reference gro...

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Autori principali: Emetia Swart, Flip Schutte
Natura: Artigo
Lingua:Inglês
Pubblicazione: Institute of Industry and Academic Research Incorporated 2024-03-01
Serie:International Journal of Educational Management and Development Studies
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Accesso online:https://iiari.org/journal_article/reference-groups-as-external-influence-in-choosing-a-private-higher-education-institution/
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