The Influence Of Corporate Social Responsibility On Corporate Image With Green Product Innovation As A Mediating Variable
This research was carried out in order to give an analysis towards the affect of corporate social responsibility on corporate image with green product innovation as mediation on active Generation Z students at Brawijaya University who are consumers of AQUA brand bottled drinking water. The design of...
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| Principais autores: | , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Department of Management, Faculty of Economics and Business, Universitas Airlangga.
2025-08-01
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| coleção: | Southeast Asian Business Review |
| Assuntos: | |
| Acesso em linha: | https://e-journal.unair.ac.id/SABR/article/view/73850 |
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