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A phenomenological study of consumer perceptions and industry challenges in the transition to sustainable packaging

Abstract Packaging shapes consumer behavior functionally as much as aesthetically. Initially, it was just a protective measure, but it has now become a primary marketing tool. Many consumers prioritize price, convenience, and design over sustainability, despite an increasing environmental consciousn...

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Autors principals: Melvin N. Espineda, Angelo H. Banocnoc, Ian Boots B. Bautista
Format: Artigo
Idioma:Inglês
Publicat: Springer 2025-08-01
Col·lecció:Discover Sustainability
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Accés en línia:https://doi.org/10.1007/s43621-025-01707-7
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