Anger arouses, persuasion unites: an experimental test of the anger-cohesion distinction in Nigerian partisan political communication
This study reports a between-subjects experiment testing the Reciprocity of Outrage Theory (ROT), which proposes that political messages designed to provoke anger toward an opposing group generate stronger in-group loyalty, pride, and mobilisation than aspirational messages affirming in-group values...
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| Principais autores: | , , |
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| Formato: | Artigo |
| Idioma: | Inglês |
| Publicado em: |
Frontiers Media S.A.
2026-07-01
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| coleção: | Frontiers in Communication |
| Assuntos: | |
| Acesso em linha: | https://www.frontiersin.org/articles/10.3389/fcomm.2026.1870038/full |
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