The Nexus Between Sustainable Banking, Customer Trust, and Bank Loyalty in the Bangladeshi Banking Industry: A Structural Equation Modelling Approach.

The increasing customer demand for environmentally-friendly practices makes adoption of sustainable banking (SB) strategies a great opportunity for banks wanting to ensure greater loyalty among their customers. However, the impact of SB on bank loyalty (BL) of customers in the Bangladeshi banking se...

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Bibliographic Details

Main Authors:	Rashed Mahmud Shakil, Md. Ashfikul Islam, Md Raihatul Islam Hridoy
Format:	Artigo
Language:	Inglês
Published:	Institute of Business Administration 2026-06-01
Series:	Business Review
Subjects:	sustainable banking customer trust bank loyalty structural equation modelling pls-sem bangladesh
Online Access:	https://ir.iba.edu.pk/businessreview/vol21/iss1/5/
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