An Empirical Study of User Adoption of Cryptocurrency Using Blockchain Technology: Analysing Role of Success Factors like Technology Awareness and Financial Literacy

The study aims to investigate how an individual’s technology awareness, subjective financial literacy and personal innovativeness characteristics impact the intention to use blockchain-based digital currencies such as cryptocurrency. The UTAUT 2 (Unified Theory of Acceptance and Use of Technology 2)...

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Principais autores:	Vandana Kumari, Pradip Kumar Bala, Shibashish Chakraborty
Formato:	Artigo
Idioma:	Inglês
Publicado em:	MDPI AG 2023-09-01
Colecção:	Journal of Theoretical and Applied Electronic Commerce Research
Assuntos:	blockchain cryptocurrency UTAUT2 user adoption digital currency
Acesso em linha:	https://www.mdpi.com/0718-1876/18/3/80
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