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Investigating the Use of Digital Consumption for Responsible Ride-Hailing Services in Indonesia Younger Generations

This study thoroughly examined responsible consumption implemented in Indonesia's ride-hailing services. We employed a mixed-methods approach that integrated quantitative data from the Socially Responsible Purchase and Disposal (SRPD) questionnaire with qualitative insights derived from think-aloud...

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Principais autores: Auzi Asfarian, Pristi Sukmasetya, Dean Apriana Ramadhan, Salma Athoetan, Dzakiyyah Hasbi Hutauruk1, Arazka Firdaus Anavyanto, Annisa, Noris Mohd Norowi
Format: Artigo
Sprog:Inglês
Udgivet: Muhammadiyah University Press 2025-03-01
Serier:Khazanah Informatika
Fag:
responsible consumption
digital consumption
ride-hailing
digital nudge
user study
Online adgang:https://journals2.ums.ac.id/khif/article/view/3367
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