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DETERMINAN BRAND LOYALTY

The purpose of this study is to analyze the influence of brand awareness and brand associations on brand loyalty. The population of this research is Population in this research is a consumer who shops at hypermarket existing Malang City, which is Carrefour, Giant, and Matahari with sample counted 50...

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Detaylı Bibliyografya
Yazar: Astrid Puspaningrum
Materyal Türü: Artigo
Dil:Inglês
Baskı/Yayın Bilgisi: University of Brawijaya 2018-06-01
Seri Bilgileri:Jurnal Aplikasi Manajemen
Konular:
Online Erişim:http://jurnaljam.ub.ac.id/index.php/jam/article/view/1288
Etiketler: Etiketle
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